Effective Date: 07.11.2025
Company Name: MOA Limited Series
Company Type: Sole Trader
Registered Office: 18 APPLEFORD DRIVE. CARTERTON. OXON OX18 1HT
Contact Email: contact@moalimitedseries.co.uk
1. Introduction
Welcome to MOA Limited Series.
We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, store, and share your personal information when you visit our website [insert your website URL], make a purchase, subscribe to our newsletter, or interact with us in any other way.
We comply with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).
2. What Information We Collect
We may collect and process the following types of personal data:
A. Information you provide directly
- Full name
- Billing and shipping addresses
- Email address
- Phone number
- Payment details (processed securely by our payment partners — we never store full card details)
- Account login information (if you register)
- Communications you send to us (e.g. via email or contact form)
B. Information we collect automatically
- IP address and browser type
- Device information and operating system
- Pages visited and time spent on our site
- Shopping cart activity
- Referral source (how you found our website)
- Cookies and tracking technologies (see Section 9)
C. Information from third parties
We may receive information from:
- Payment providers (e.g. Stripe, PayPal, Klarna)
- Delivery services (e.g. Royal Mail, DPD)
- Marketing partners or social media platforms (if you’ve interacted with our ads or campaigns)
3. How We Use Your Information
We use your personal data to:
- Process and fulfil your orders
- Provide customer support and respond to enquiries
- Send order confirmations and updates
- Manage your account and preferences
- Improve our website, products, and services
- Send you marketing emails or SMS (only with your consent)
- Prevent fraud and ensure site security
- Comply with legal obligations
We will never sell your personal information to third parties.
4. Legal Bases for Processing
We rely on the following lawful bases under UK GDPR:
- Contract: To process your orders and deliver products.
- Consent: For sending marketing emails or using optional cookies.
- Legitimate interests: For analytics, improving our service, and ensuring security.
- Legal obligation: To comply with tax, accounting, or fraud-prevention laws.
5. How We Share Your Information
We may share your information with trusted third parties who help us run our business, such as:
- Payment processors (Stripe, PayPal, Klarna)
- Courier and logistics providers (Royal Mail, DPD, DHL, etc.)
- Website hosting and IT service providers
- Email marketing platforms (e.g. Mailchimp, Klaviyo)
- Analytics providers (e.g. Google Analytics)
All third-party partners only process your data under our instruction and in line with data protection law.
6. International Data Transfers
Some service providers may transfer or store data outside the UK (e.g., in the EEA or the US). Where this occurs, we ensure your data is protected using UK-approved standard contractual clauses (SCCs) or equivalent safeguards.
7. Data Retention
We keep your personal data only for as long as necessary to fulfil the purposes we collected it for, including legal, accounting, or reporting requirements.
- Order and transaction data: up to 6 years
- Marketing data: until you withdraw consent
- Account data: until you delete your account
When data is no longer needed, we securely delete or anonymise it.
8. Your Data Protection Rights
Under UK data protection law, you have the following rights:
- Access – Request a copy of your personal data.
- Rectification – Request correction of inaccurate or incomplete data.
- Erasure – Ask us to delete your data (“right to be forgotten”).
- Restriction – Ask us to limit how we process your data.
- Portability – Request transfer of your data to another provider.
- Objection – Object to certain processing, such as marketing.
- Withdraw Consent – You may withdraw consent at any time.
To exercise your rights, please contact us at contact@moalimitedseries.co.uk.
You also have the right to complain to the Information Commissioner’s Office (ICO): www.ico.org.uk.
9. Cookies & Tracking
Our website uses cookies to enhance your browsing experience.
Cookies help us:
- Remember your preferences and shopping cart
- Analyse site performance and improve functionality
- Deliver personalised ads and promotions
You can manage or disable cookies through your browser settings.
For full details, see our Cookie Policy (linked separately if you have one).
10. Marketing Communications
If you opt in to receive updates, we’ll send you information about new collections, exclusive offers, and events.
You can unsubscribe at any time by clicking “Unsubscribe” in our emails or contacting us directly.
We’ll never send marketing messages without your explicit consent.
11. Security of Your Information
We take data security seriously and use:
- HTTPS encryption on our website
- Secure payment gateways
- Firewalls and access controls
- Regular audits and monitoring
While we take all reasonable measures, no online system is completely secure. You share information at your own risk.
12. Children’s Privacy
Our website is not intended for anyone under 16 years old, and we do not knowingly collect data from minors.
13. Updates to This Policy
We may update this Privacy Policy from time to time.
The latest version will always be available on our website, with the “Effective Date” updated accordingly.
14. Contact Us
If you have any questions or concerns about this Privacy Policy, please contact:
MOA Limited Series
18 APPLEFORD DRIVE
CARTERTON
OXON
OX18 1HT